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Implementation of the Economic Growth Strategy of a Livestock Production Enterprise in the Context of Developing its Potential
Chub O. A.

Chub, Oleh A. (2025) “Implementation of the Economic Growth Strategy of a Livestock Production Enterprise in the Context of Developing its Potential.” Business Inform 6:32–32.
https://doi.org/10.32983/2222-4459-2025-6-32-32

Section: Agricultural Economics and Agribusiness

Article is written in Ukrainian
Downloads/views: 0

UDC 338.43.636.631.11

Abstract:
The article is devoted to the study of the management process of implementing the economic growth strategy of an enterprise – a producer of livestock products in the context of developing its potential under modern conditions. It is found that the implementation of the economic growth strategy is critically important for any enterprise that produces livestock products. It is not just a desirable element of management but a necessary condition for survival, stable development, and effective realization of its potential. It is proved that the proposed management scheme for implementing the strategy, which encompasses the stages from goal setting to ongoing monitoring and adjustment, demonstrates a systematic and cyclical approach. It begins with a clear definition of the desired economic results, which serves as a benchmark for all subsequent activities. Then, through a thorough assessment of its own potential and analysis of market opportunities, the enterprise chooses the most promising areas of development. It is found that a key aspect of successful strategy implementation is its dynamism and adaptability. In light of rapid changes in the agricultural sector, including climate change, technological advancement, and fluctuations in demand, ongoing development forecasting and mechanisms for control and adjustment become indispensable. This allows the enterprise to respond flexibly to external and internal factors, minimize risks, and effectively leverage new growth opportunities. It is substantiated that the efficient implementation of an economic growth strategy allows an enterprise – a producer of animal products – not only to increase production volumes and profitability but also to develop its overall potential. This includes modernization of production processes, improvement of product quality, implementation of innovations, enhancement of human resources, and strengthening market positions. The successful implementation of this strategy enables livestock enterprises to increase production volumes, improve product quality, and expand their capabilities. This is crucial for ensuring the country’s food security and strengthening the positions of the domestic agro-industrial complex on the global stage.

Keywords: adaptability, dynamism, economic growth, livestock production enterprise, potential, profitability, strategy.

Fig.: 1. Bibl.: 8.

Chub Oleh A. – Candidate of Sciences (Agriculture), Professor, Candidate on Doctor Degree, Livestock Farming Institute of National Academy of Agrarian Sciences of Ukraine (1a Tvarynnykiv Str., Kharkiv, 61026, Ukraine)
Email: [email protected]

List of references in article

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Lupenko, Yu. “Perspektyvy rozvytku pererobky silskohospodarskoi produktsii u povoiennii Ukraini. Dopovid na sesii Zahalnykh zboriv Natsionalnoi akademii ahrarnykh nauk Ukrainy 12 hrudnia 2024 roku“ [Prospects for the Development of Agricultural Processing in Post-War Ukraine. Report at the Session of the General Meeting of the National Academy of Agrarian Sciences of Ukraine on December 12, 2024]. Kyiv, 2024. https://naas.gov.ua/upload/iblock/2ec/доповідь%2012.12.2024.pdf
Putsenteilo, P. R. “Stratehichni napriamy rozvytku tvarynnytstva Ukrainy“ [Strategic Directions of Livestock Development in Ukraine]. Innovatsiina ekonomika. 2013. https://dspace.wunu.edu.ua/bitstream/316497/3467/1/InnEco_8_2013_12-16.pdf
Savchenko, T. V. “Osnovni pidkhody do vyznachennia sutnosti potentsialu pidpryiemstva“ [The Main Approaches to the Definition of Potential of the Enterprise]. Skhidna Yevropa: ekonomika, biznes ta upravlinnia. 2018. http://srd.pgasa.dp.ua:8080/bitstream/123456789/2027/1/Savchenko.pdf
Nikoliuk, O. V., and Savchenko, T. V. “Stratehichni priorytety rozvytku rehionalnoho rynku produktsii ptakhivnytstva“ [Strategic Priorities for the Development of the Regional Poultry Market]. Ekonomika kharchovoi promyslovosti, vol. 15, no. 2 (2023): 32-37. DOI: https://doi.org/10.15673/fie.v15i2.2643
Skydan, O. V. Ahrarna polityka Ukrainy v period rynkovoi transformatsii [Agrarian Policy of Ukraine in the Period of Market Transformation]. Zhytomyr: Zhytomyrskyi natsionalnyi ahroekolohichnyi universytet, 2008.
Tkachenko, V., Rodina, O., and Savchenko, T. “Influence of the technological factors of breeding on the cost management efficiency of specialized poultry enterprises“. Management Theory and Studies for Rural Business and Infrastructure Development, vol. 40, no. 1 (2018): 91-102. DOI: https://doi.org/10.15544/mts.2018.09

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