УКР ENG

Search:


Email:  
Password:  

 REGISTRATION CERTIFICATE

KV #19905-9705 PR dated 02.04.2013.

 FOUNDERS

RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE)

According to the decision No. 802 of the National Council of Television and Radio Broadcasting of Ukraine dated 14.03.2024, is registered as a subject in the field of print media.
ID R30-03156

 PUBLISHER

Liburkina L. M.

 SITE SECTIONS

Main page

Editorial staff

Editorial policy

Annotated catalogue (2011)

Annotated catalogue (2012)

Annotated catalogue (2013)

Annotated catalogue (2014)

Annotated catalogue (2015)

Annotated catalogue (2016)

Annotated catalogue (2017)

Annotated catalogue (2018)

Annotated catalogue (2019)

Annotated catalogue (2020)

Annotated catalogue (2021)

Annotated catalogue (2022)

Annotated catalogue (2023)

Annotated catalogue (2024)

Thematic sections of the journal

Proceedings of scientific conferences


The Organization of Sales of Tourism Services
Bolotina E. V., Voloshina O. O., Shubna O. V.

Bolotina, Evgenya V., Voloshina, Olena O., and Shubna, Olena V. (2019) “The Organization of Sales of Tourism Services.” Business Inform 2:231–239.
https://doi.org/10.32983/2222-4459-2019-2-231-239

Section: Economics of Trade and Services

Article is written in Ukrainian
Downloads/views: 0

Download article (pdf) -

UDC 338.462

Abstract:
The article is concerned with analyzing the efficiency of organization of sales of tourism services: a direction which remains a «bottleneck» for the majority of the national travel companies. Activity of tourism enterprises is not limited to creation of high-quality tourism product with correct pricing. It is also necessary to bring this product to the final consumer-tourist and ensure its availability in the target market. To ensure the effective implementation of tourism services, a tourism enterprise must effectively organize sales of tourism product. The organization of sales should define the types of intermediaries and their role in the sales chain, the possibilities of wholesale and retail, the post-sale servicing requirements, the rational structure of the methods and sales channels, the price structure for the final buyer. Based on this, we can confidently talk about the exceptional relevance of management and organization of the system of sales in modern tourism.

Keywords: tourism industry, competitiveness, consumer-tourist, tourist product.

Fig.: 4. Bibl.: 10.

Bolotina Evgenya V. – Candidate of Sciences (Philosophy), Associate Professor, Department of Management, Donbass State Academy of Machine Building (56 Ruska Str., Ternopil, 46001, Ukraine)
Email: [email protected]
Voloshina Olena O. – Candidate of Sciences (Economics), Associate Professor, Department of Management, Donbass State Academy of Machine Building (56 Ruska Str., Ternopil, 46001, Ukraine)
Email: [email protected]
Shubna Olena V. – Candidate of Sciences (Economics), Associate Professor, Department of Management, Donbass State Academy of Machine Building (56 Ruska Str., Ternopil, 46001, Ukraine)
Email: [email protected]

List of references in article

Donald Getz Event Tourism: Definition, Evolution and Research. Calgary: Elsevier, 2008.
Atroshchenko, B. F. “Podiinyi turyzm - vazhlyva skladova industrii hostynnosti m. Chernihova“ [Event tourism is an important component of the hospitality industry of Chernihiv]. Problemy menedzhmentu ta rozvytku produktyvnykh syl rehionu, no. 1 (2015): 111-116.
Beidyk, O. O., Novosad, N. O., and Topalova, O. I. “Chynnyky rozvytku ta osoblyvosti podiievoho turyzmu“ [Factors of development and features of event tourism]. Chasopys kartohrafii, no. 16 (2016): 125-131.
Diachenko, L. I. “Suto ta osoblyvosti upravlinnia pidpryiemstvamy turystychnoi sfery“ [Peculiarities and features of tourism enterprises management]. Visnyk Chernivetskoho torhovelno-ekonomichnoho instytutu. Seriia «Ekonomichni nauky», no. 1 (2012): 217-224.
Korzhylov, L. I. “Turyzm v Ukraini. Klasyfikatsiia ta vydy“ [Tourism in Ukraine. Classification and species]. Efektyvna ekonomika. 2014. http://www.economy.nayka.com.ua/?op=1&z=3345
Andrenko, I. B., Kravets, O. M., and Pysarevskyi, I. M. Menedzhment turyzmu [Tourism Management]. Kharkiv: KhNUMH, 2014.
Oliinyk, V. V., and Shykina, O. V. “Suchasnyi stan ta perspektyvy rozvytku podiievoho turyzmu na terytorii Ukrainy“ [Current state and prospects of development of event tourism on the territory of Ukraine]. Hlobalni ta natsionalni problemy ekonomiky, no. 14 (2016): 460-463.
Smal, I. V. Turystychni resursy svitu [Tourist resources of the world]. Nizhyn: Vyd-vo Nizhynskoho derzhavnoho universytetu imeni Mykoly Hoholia, 2010.
Tkachenko, T. I. “Ukrainskyi turyzm v umovakh turbulentnosti“ [Ukrainian tourism in conditions of turbulence]. Karpatskyi krai, no. 2 (2017): 305-313.
Ustymenko, L. M. “Podiievyi turyzm iak istoryko-kulturne iavyshche“ [Event tourism as a historical and cultural phenomenon]. Kultura i suchasnist, no. 1 (2013): 88-92.

 FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

 INFORMATION

The Plan of Scientific Conferences


 OUR PARTNERS


Journal «The Problems of Economy»

  © Business Inform, 1992 - 2024 The site and its metadata are licensed under CC BY-SA. Write to webmaster