BUSINESS INFORM №3-2015

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Section: Economic and Mathematical Modeling
UDC 658.012.2
Sokolovska Z. M., Yatsenko N. V.
Simulation of the Outsourcing Company's Activity (p. 60 - 70)
The article is aimed at considering possibilities for using the means of simulation modeling in the management of the companies' activities in the sphere of IT-outsourcing. During the synthesis of a number of specialists' papers, problems of companies operating in the domestic outsourcing market have been identified. The need to introduce flexible mechanisms for the management of outsourcing companies on the basis of simulation of their activities has been specified. Simulation modeling has been suggested to use as mathematical means for managerial decision-making. Expedience of applying the method of system dynamics and the software platform Ithink for building models, taking into account the specificity of the outsourcing companies' activities, has been substantiated. A created model of functioning of a typical IT-outsourcing company has been proposed. Fragments of streaming charts related to the model blocks have been presented. The model's performance has been represented by results of simulation experiments on example of the Internet marketing agency «StarMarketing». Simulation experiments on the model contribute to determining general trends of function of the studied object and understanding of the most significant «bottlenecks». Training nature of the model allows to emulate different situations that correspond to the changes of the IT-outsourcing market.
Keywords: IT-outsourcing, outsourcing firm, simulation model, simulation experiment, system dynamics, flow charts, forecasting
Fig.: 9. Bibl.: 18.

Sokolovska Zoia M. – Doctor of Sciences (Economics), Professor, Head of the Department, Department of Economic Cybernetics and Information Technologies, Odesa Polytechnic National University (1 Shevchenko Ave., Odesa, 65044, Ukraine)
Email: [email protected]
Yatsenko Natalia V. – Senior Lecturer, Department of Economic Cybernetics and Information Technologies, Odesa Polytechnic National University (1 Shevchenko Ave., Odesa, 65044, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Sokolovska, Zoia M., and Yatsenko, Natalia V. (2015) “Simulation of the Outsourcing Company's Activity.” Business Inform 3:60–70.

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