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BUSINESS INFORM №3-2018

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58

Section: Management and Marketing
UDC 338.1:658.1
Dzhereliuk I. O.
Analyzing the Components of Providing Both External and Internal Anti-Crisis Stability of Tourism Enterprises (p. 364 - 370)

The article is aimed at deepening the theoretical and methodical provisions concerning the use of system approach when considering the analysis of integral indicator of the level of external and internal anti-crisis stability components in case of a tourism company. According to the proposed aggregate of components for both external and internal anti-crisis stability, an analysis of their tendencies at several tourism enterprises was carried out. The analytical scale of identification of the levels of components of providing both external and internal anti-crisis stability of tourism enterprises has been built. The identification of the levels of components of the external and the internal anti-crisis stability of tourism enterprises is proposed to be carried out both quantitatively and qualitatively. The proposed system approach gives an opportunity to obtain information about the structure, dynamics, orientation, sufficiency, efficiency of the researched enterprise with the purpose of definition of priority directions and development of corresponding management measures to increase the level of components, taking account of the features of the tourism enterprise’s activity. In order to form a general idea of the level of ensuring the anti-crisis stability of tourism enterprises in further researches, it is planned to determine the resultant index of the competitive position on the level of provided anti-crisis stability of the tourist enterprise.
Keywords: anti-crisis stability, estimation, integral indicator, components, profiles of values.
Fig.: 2. Tabl.: 2. Bibl.: 10.

Dzhereliuk Iuliia O. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Management and Marketing, Kherson National Technical University (24 Beryslavske Chss., Kherson, 73008, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Dzhereliuk, Iuliia O. (2018) “Analyzing the Components of Providing Both External and Internal Anti-Crisis Stability of Tourism Enterprises.” Business Inform 3:364–370.


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