BUSINESS INFORM №1-2013

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71

Section: Management and Marketing
UDC 65.012
Melnik N. I.
Types and the Specificity of the Methods of Structuring of the Demand for Products of the Industrial Enterprises (p. 328 - 331)
The article deals with the main approaches to structuring of the demand for production of the industrial enterprises. Depending on the means of obtaining information there were singled out and were characterized the intuitive, formalized and combined methods of structuring of the demand for the products of firms. Particular attention is paid to the instruments used in sociological methods. The methods of determining of the structure of satisfied, dissatisfied and perspective demand are examined.
Keywords: methods, tools, structuring of the demand, structure of the demand, sociological methods
Fig.: 1. Bibl.: 8.

Melnik Natalya I. – Postgraduate Student, Institute of Economics and Management, Lviv Polytechnic National University (12 Stepana Bandery Str., Lvіv, 79013, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Melnik, Natalya I. (2013) “Types and the Specificity of the Methods of Structuring of the Demand for Products of the Industrial Enterprises.” Business Inform 1:328–331.

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