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BUSINESS INFORM №11-2015

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31

Section: Economics of Trade and Services
UDC 330.322: 339.37
Orlyk I. O., Vasyltsiv T. G.
Strategic Directions for Development of Investment Provision of Innovation Activity of Retail Trade Enterprises (p. 195 - 199)

The article is aimed at studying relevance of development of normative-methodical provision of the basic constituents and directions of investment-innovative development of enterprise (concepts of both technology policy and policy in the informatization sphere, system for improving the program for developing and projecting innovative products), as well as preparation and implementation of projects for regulation of staff performance in the sphere of investment and innovation, creation of a system for management of intellectual property (patents, licenses, know-how). The current status of investment-innovation activity of the retail trade enterprises for sales of ceramic tiles and plumbing equipment in Ukraine has been analyzed. Relevance of the strategic directions of investment provision to innovation activity of retail trade enterprises has been substantiated. A step-by-step character implementing of the strategic investment-innovative development of retail trade enterprises for sales of ceramic tiles and plumbing equipment in Ukraine has been proposed.
Keywords: investment-innovation activity, retail trade enterprises, implementation of investment-innovation activity, retail trade of ceramic tile and plumbing equipment, elements of the system for management of investment-innovation activity
Bibl.: 8.

Orlyk Ilona O. – Postgraduate Student, Lviv Academy of Commerce (10 Tuhan-Baranovskoho Str., Lvіv, 79005, Ukraine)
Email: [email protected]
Vasyltsiv Taras G. – Doctor of Sciences (Economics), Professor, Head of Department, Department of Social and Humanitarian Development of the Regions, Institute of Regional Research named after M. I. Dolishniy of the NAS of Ukraine (4 Kozelnytska Str., Lvіv, 79026, Ukraine)
Email: [email protected]

Article is written in Ukrainan
Downloads/views: 9

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Reference to this article:
Orlyk, Ilona O., and Vasyltsiv, Taras G. (2015) “Strategic Directions for Development of Investment Provision of Innovation Activity of Retail Trade Enterprises.” Business Inform 11:195–199.


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