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Features of Functioning of the Market Environment of IT Services in Ukraine
Yevtushenko V. A., Rakhman M. S., Rakhman P. М.

Yevtushenko, Viktoriia A., Rakhman, Mahbubur S., and Rakhman, Patrik М. (2021) “Features of Functioning of the Market Environment of IT Services in Ukraine.” Business Inform 5:134–140.
https://doi.org/10.32983/2222-4459-2021-5-134-140

Section: Information Technologies in the Economy

UDC 339.5

Abstract:
The article is aimed at analyzing the domestic and foreign environment of IT services companies; identifying problems, trends and promising solutions for the development of this industry in the future, taking into account the geopolitical and regulatory changes. The article considers the essence of the information product, the evolution of the domestic market from the provision of individual outsourcing services to the development of innovative technologies and providing comprehensive solutions to the business problems of an individual client. A structural analysis of sales of products in the context of legal organization of enterprises and activities according to the CEA, and a dynamic analysis of income and contribution to GDP of the country are carried out. The balance of foreign trade in IT services, the type and geographical structure of export-import operations indicating the main trading partners are analyzed. The main companies that operate in the domestic market are named by the number of employment of professionals and the territorial priority of their location; a characterization of IT specialists of Ukraine by age, experience, level of qualification, mentality and gender, etc. is provided. The main types of activity and the availability of human resources of leading IT companies engaged in information products and having their own centers of global business are allocated. The main competitors along with competitive advantages of domestic IT specialists are determined. The main achievements of the industry are presented. Both the global and national problems of the industry are identified, in particular the impact of the COVID-factor. The main directions of problem solving in the industry environment are proposed.

Keywords: IT services, outsourcing, individual entrepreneur, exports, structure, portrait of an IT specialist, employment, achievements, environment, recommendations.

Fig.: 4. Tabl.: 1. Bibl.: 16.

Yevtushenko Viktoriia A. – Candidate of Sciences (Economics), Associate Professor, Head of the Department, Department of Marketing, Management and Entrepreneurship, V. N. Karazin Kharkiv National University (4 Svobody Square, Kharkіv, 61022, Ukraine)
Email: [email protected]
Rakhman Mahbubur S. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Marketing, Management and Entrepreneurship, V. N. Karazin Kharkiv National University (4 Svobody Square, Kharkіv, 61022, Ukraine)
Email: [email protected]
Rakhman Patrik М. – Student, V. N. Karazin Kharkiv National University (4 Svobody Square, Kharkіv, 61022, Ukraine)
Email: [email protected]

List of references in article

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