BUSINESS INFORM №1-2018

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47

Section: Management and Marketing
UDC 338.47:656.07
Boniar S. M., Babyna O. Y., Karpenko O. O.
The Knowledge Potential as a Factor of Formation of Competitiveness of Transport Enterprise (p. 326 - 331)
The article is aimed at substantiating the importance of influence of the knowledge component of potential opportunities on the competitiveness of transport enterprises. The following functions of knowledge management in the transport enterprise are substantiated: stimulation, facilitating the development of cooperation, promotion and use of learning opportunities, attraction and preservation of human capital, increase of productivity, spreading the best experience, increasing the customer satisfaction level, creating a competitive advantage. Elements of the knowledge component of potential possibilities of transport enterprises have been defined as follows: professional knowledge; general knowledge; environmental knowledge; contracting potential; value characteristics of personality; qualities of personality; intuition; ability to logical thinking; communication potential; skill and ability to learn; ability to self-development; ability to work in a team; ability to use integrated knowledge; ability to reframing. The mechanism of influence of the knowledge component of potential opportunities on the competitiveness of transport enterprise has been formed.
Keywords: knowledge management, knowledge potential, elements of knowledge component of potential possibilities and mechanism of its influence on the competitiveness of transport enterprise.
Fig.: 2. Tabl.: 1. Bibl.: 17.

Boniar Svitlana M. – Doctor of Sciences (Economics), Professor, Professor, Department of Business Logistics and Transport Technologies, State University of Infrastructure and Technologies (of. 19, 9 Kyrylivska Str., Kyiv, 04071, Ukraine)
Email: [email protected]
Babyna Olena Ye. – Doctor of Sciences (Economics), Professor, Head of the Department, Department of Business Logistics and Transport Technologies, State University of Infrastructure and Technologies (of. 19, 9 Kyrylivska Str., Kyiv, 04071, Ukraine)
Email: [email protected]
Karpenko Oksana O. – Doctor of Sciences (Economics), Professor, Professor, Department of Management, Marketing and Public Administration, Academician Yuriy Bugay International Scientific and Technical University (3 Khersonskyi Lane, Kyiv, 02660, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Boniar, Svitlana M., Babyna, Olena Ye., and Karpenko, Oksana O. (2018) “The Knowledge Potential as a Factor of Formation of Competitiveness of Transport Enterprise.” Business Inform 1:326–331.

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