BUSINESS INFORM №8-2012

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56

Section: Management and Marketing
UDC 658.1
Naumenko M. O.
Integrated corporate structures strategic management organization by means of balanced scorecard (p. 201 - 204)
The article discusses the features of the integrated strategic management associations of economic entities. Concept of balanced scorecard is chosen as a tool of management actions. Proposed use as a reference for strategic development of integrated education to maximize the manifestation of the integration and synergy effects. The aggregate model base of integrated business association strategic management, which distributed under the balanced scorecard perspectives, is presented.
Keywords: strategic management, integrated corporate structures, balanced scorecard
Fig.: 2. Bibl.: 15.

Naumenko Mariia O. – Candidate of Sciences (Economics), Associate Professor, Professor, Department of Management and the War Economy, The National Academy of the National Guard of Ukraine (3 Zakhysnykiv Ukrainy Square, Kharkiv, 61001, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Naumenko, Mariia O. (2012) “Integrated corporate structures strategic management organization by means of balanced scorecard.” Business Inform 8:201–204.

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