BUSINESS INFORM №10-2017

The title and content

ABSTRACTS AND INFORMATION ABOUT AUTHORS

39

Section: Economics of Trade and Services
UDC 005.585:339.17
Grosul V. A., Zubkov S. O.
The Methodical Instrumentarium for Assessing the Competitiveness of Business Model of Trade Enterprise (p. 252 - 258)
The article substantiates the need to assess the competitiveness of business model of enterprise. By analyzing, systematizing and generalizing the scientific work of foreign and domestic scientists, the basic methods of assessment were allocated and the feasibility of an integrated approach to assessing the competitiveness of business model of enterprise was argued. A scorecard system for evaluating the competitiveness of business model of trade enterprise has been developed and a structural and logical framework for the integrated assessment of the competitiveness of the indicated business model has been substantiated. Based on the Ishikawa diagram, potential competitive advantages have been defined and the «problem areas» have been identified that impact the competitiveness of business model of enterprise. The authors provide recommendations for transforming the business model of trade enterprise in the context of the enterprise’s orientation towards development.
Keywords: business model, components, competitiveness, assessment, scorecard system.
Fig.: 3. Tabl.: 2. Bibl.: 9.

Grosul Victoria A. – Doctor of Sciences (Economics), Professor, Head of the Department, Department of Economics and Management, Kharkiv State University of Food Technology and Trade (333 Klochkіvska Str., Kharkіv, 61051, Ukraine)
Email: [email protected]
Zubkov Serhii O. – Candidate of Sciences (Economics), Associate Professor, Professor, Department of Economics and Management, Kharkiv State University of Food Technology and Trade (333 Klochkіvska Str., Kharkіv, 61051, Ukraine)
Email: [email protected]

Article is written in Ukrainian
Downloads/views: 4

Download article (pdf) -

Reference to this article:
Grosul, Victoria A., and Zubkov, Serhii O. (2017) “The Methodical Instrumentarium for Assessing the Competitiveness of Business Model of Trade Enterprise.” Business Inform 10:252–258.

1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 |

FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

INFORMATION

The Plan of Scientific Conferences

OUR PARTNERS

Journal «The Problems of Economy»

The site and its metadata are licensed under CC BY-SA.

Write to webmaster