BUSINESS INFORM №4-2014

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41

Section: Economics of Trade and Services
UDC 658.15
Androsova T. V., Grinko A. P., Hrynko P. L.
Use of the Balanced Scorecard on Economic Management of the Trade Enterprise Cash Flows (p. 240 - 244)
The article shows urgency of formation of information support of economic management of the enterprise cash flows. It offers a procedure of building a balanced scorecard of cash flows, the main goal of which is collection, processing and interpretation of information about cash flows and processes of their attraction, which is required for making managerial decisions. The authors study and group possible relations of the pure cash flow indicators by the balanced scorecard components when marking out stages (state) of enterprise activity. The article shows that an enterprise could be either in the stage of development, characterised with high probability of future functioning, or in the stage of survival under the current conditions. It shows that there are two types of strategic development: sustainable strategic development and standard strategic development; and two types of state: pre-crisis and crisis. It offers a definition of the strategy of economic management of the enterprise cash flows.
Keywords: balanced scorecard, economic management, information support
Fig.: 2. Bibl.: 10.

Androsova Tetiana V. – Candidate of Sciences (Economics), Professor, Professor, Department of Economics and Business, State Biotechnological University (44 Alchevskykh Str., Kharkiv, 61002, Ukraine)
Email: [email protected]
Grinko Alla P. – Doctor of Sciences (Economics), Professor, Dean, Faculty of Management, Kharkiv State University of Food Technology and Trade (333 Klochkіvska Str., Kharkіv, 61051, Ukraine)
Email: [email protected]
Hrynko Pavlo L. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of International Economics, Kharkiv State University of Food Technology and Trade (333 Klochkіvska Str., Kharkіv, 61051, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Androsova, Tetiana V., Grinko, Alla P., and Hrynko, Pavlo L. (2014) “Use of the Balanced Scorecard on Economic Management of the Trade Enterprise Cash Flows.” Business Inform 4:240–244.

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