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BUSINESS INFORM №4-2014

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42

Section: Economics of Trade and Services
UDC 005.22:[657.471:339.17]
Milash I. V., Krasnousov A. V.
Methodical Instruments of Assessment of Effectiveness of Strategic Management of the Trade Enterprise Expenditures (p. 245 - 250)

The article presents methodical instruments of assessment of effectiveness of strategic management of expenditures of a trade enterprise. A specific feature of the developed methodical instruments is the use of a balanced scorecard as a basis of assessment of effectiveness of strategic management of the trade enterprise expenditures. The balanced scorecard of assessment of effectiveness of strategic management of the trade enterprise expenditures is developed by four planes (components): finances, clients, internal business processes, training and development of personnel, each of which is characterised with the proposed set of indicators. The use of developed methodical instruments provides the enterprise owners, investors, clients, competitors and third parties with an idea of effectiveness of strategic management of expenditures and also provides the enterprise managers with instruments for assessment and achievement of effective results of activity and increase of competitiveness of the enterprise.
Keywords: expenditures, balanced scorecard, strategic management, assessment of effectiveness, trade enterprise
Tabl.: 1. Bibl.: 10.

Milash Inna V. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Economics and catering trade, Kharkiv State University of Food Technology and Trade (333 Klochkіvska Str., Kharkіv, 61051, Ukraine)
Email: [email protected]
Krasnousov Andrii V. – Senior Lecturer, Department of marketing and commercial activities, Kharkiv State University of Food Technology and Trade (333 Klochkіvska Str., Kharkіv, 61051, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Milash, Inna V., and Krasnousov, Andrii V. (2014) “Methodical Instruments of Assessment of Effectiveness of Strategic Management of the Trade Enterprise Expenditures.” Business Inform 4:245–250.


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